About Us

GBD is a boutique Graphic Design Studio with more than twelve years experience in the American and international markets. We are focused on providing the highest quality of service to our clients.

Guillermo Balagna

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Guille is the Founder and Director of GBD DESIGN, a Graphic Design Studio operating for nearly a decade in the South and North American markets as well as internationally.
Guille was responsible for the design and editorial of the Adidas campaign as a sponsor of the argentine football team at the Korea-Japan World Cup.
Guille also changed the corporate image of SUBITON Labs, the first of many projects carried out within the Laboratory field, both locally and internationally.
In 1998, with the creation of GBD, his first task was to create the corporate image of Auchan Supermarkets, which had been recently established in Argentina. In 2000 and 2001, Guille was employed by two advertising companies in Perth, Australia: Ad Impact Advertising and The Shorter Group, where he was given the position of Art Director and in which he won several prizes. Before going independent, Guille was Javier Lúquez's designer, responsible for the design, print and marketing of brochures, invitations and posters.
Comapnies such as Axis Group, Equilibrium, Crilen, Cross Fone, Inolsur and López León, also entrusted Guille with their campaigns. As such, Guille carried out several tasks which included advertising, launching campaigns and marketing. His experience in the international market includes work for different companies, such as Travis Price Architects (USA), Pacific Mist (New Zealand), SYNIMED (France), BALPEX (Brazil) and I18OILS Lubricants (Switzerland).

Hernán Rey Willis

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Hernán Rey Willis has been responsible since 2002 for the development of the business consulting practice in Latin America and for mantaining the highest professional standards in its field.
Prior to that, and throughout a very successful international career spanning thirty years, Mr Rey-Willis held various senior executive positions with country, regional and worldwide responsibility, both in Human Resources and General Management in Latin America, the U.S. and Europe for Levi Strauss & Co, Borroughs Corporation (Unisys), G.D. Searle & Co, Waste Management Int'l, S.O.C.M.A. Group, and the Exxel Group.
Born in Buenos Aires, Argentina, he holds graduate degrees in Business Administration and General Management from local and U.S. universities and is fluent in English, Spanish and Portuguese.


Uxor IT & GBD have joined to offer a unique solution for marketing agencies. DESIGN + TECHNOLOGY IN ONE SUPPLIER. The objective of this alliance is to give technological solutions to marketing actions in a friendly way, enlarging benefits and values that can contribute with your creativity and as a result the effectiveness in future campaigns.

GBD Design has partnered up with The Copy-Write Agency, a public relations and content production agency in Miami Florida thus expanging into the US. With this alliance GBD Design becomes a Worldwide one shop for all your marketing, branding, design and international public relations needs.